PRIVACY POLICY

Updated November 3, 2023

Introduction

Mathews Archery, Inc. and its affiliates (collectively, “Mathews,” or “we,” “our,” or “us”) respect the privacy of our users. Our privacy policy (“Privacy Policy”) explains what personal information is collected, how it is used, and your data rights in connection with our websites, related mobile applications and services (collectively, “Services”).

Please read this privacy policy before using our Services or submitting any personal information. By engaging with our Services, you are accepting the practices described in this Privacy Policy as applicable. Please also read our Terms of Use, which set out the terms governing the Services.

These practices may be changed, and any changes will be updated here as they are made. All changes will only apply to activities and information going forward, not retroactively. You are encouraged to review the privacy policy whenever you engage with our Services to make sure that you understand how any personal information you provide will be used.

How this Privacy Policy Applies

This Privacy Policy applies to information collected through websites and Services owned and operated by Mathews. This Privacy Policy also applies to information collected through any other online property or mobile application owned or operated by Mathews (“App”), which links to or references this Privacy Policy. This Privacy Policy does not apply to any other websites or services, even if links to those websites or services are provided on any Mathews websites or services. Please review the privacy policies posted at those sites.

California Residents
If you are a California resident, learn more about your California privacy rights under the CCPA here.

EU or UK Residents
Learn more about your rights under the GDPR here.

What Data do we collect?

Personal and Sensitive Information
Personal Information is data that directly or indirectly identifies you. We collect personal information that you voluntarily submit when you register for your Mathews account and/or purchase any products or merchandise through our online store. This includes, for example, information such as your name, date of birth, phone number, postal address, email address. This also includes the profile picture that you may choose to upload to your account, and which may identify you.

When you make a payment through any of our Services, you provide payment information such as your credit or debit card or other payment details. We use Payment Card Industry (PCI) compliant third-party payment services and we do not store your credit card information.

The information we do store is used to understand your needs, provide you with a better service, and for the following reasons:

  • Internal record keeping.
  • Improve our products and services.
  • Customize the website according to your interests.
  • Periodically send promotional emails about new products, special offers or other information which we think you may find interesting.
  • We may also contact you for market research purposes.


Technical Information
When you use and interact with our Services, we may collect certain types of technical information to enhance the user experience. Such information can include your IP address, the time you access the website, the pages you access on the website, the browser you are using, and information about the device you use when you access our website. Please see “Our Cookie Policy” below for more information on how we collect and use your technical information.

We have collected the following categories of information from users within the last twelve (12) months as set forth below.

 

Category and Examples

A. Identifiers. A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers.

B. Personal information categories listed in the California Customer Records statute. A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information.

Some personal information included in this category may overlap with other categories.

C. Protected classification characteristics under certain state or federal law. Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).

D. Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

E. Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.

F. Internet or other similar network activity. Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.

G. Geolocation data. Physical location or movements.

H. Sensory data. Audio, electronic, visual, thermal, olfactory, or similar information.I. Inferences drawn from other personal information. Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

WHEN AND HOW WE SHARE YOUR DATA

We do not sell your data for monetary value.
We may disclose, share, or transfer your personal data for the reasons below, and to other parties to the extent permitted or required by law.

Internal.
By using our website, you acknowledge and agree that your personal data will be collected by Mathews and that we may share your personal data with groups affiliated with or used by Mathews Archery, Inc. to provide the Services. This may include billing and delivery of your purchases, processing transactions, and development and maintenance of digital services.

Service providers and other authorized third parties.
We may transfer your personal data to authorized third parties who process personal data on behalf of Mathews for the purposes described in this Privacy Policy, such as technical, logistics, e-commerce, marketing, and other services. This includes the following authorized third parties:

  • Adroll: Click here for their privacy policy.
  • Google Analytics: Click here for their privacy policy.

Applicable Laws.
We may disclose and otherwise process your personal data in accordance with applicable laws to defend Mathews’ legitimate interests, for example, in civil or criminal legal proceedings. We may also share information with governmental agencies or other entities when: (1) permitted or required by law; (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or (3) investigating fraud which has already taken place.

Mergers, Acquisitions, Business Transactions and Transfers. 
We may disclose and/or transfer your personal data to relevant parties such as prospective or actual purchasers and their advisers in connection with mergers, acquisitions, sales, reorganizations, or other transactions or transfers or changes of control involving Mathews and/or its group companies, services, applications, digital services, or businesses.

In the preceding twelve (12) months, Mathews has shared the following categories of personal information to the categories of third parties as indicated in the chart below.

Personal Information Category

Category of Third-Party Recipients

Business Purpose Disclosures

Sales

A: Identifiers.
Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

B: California Customer Records personal information categories. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

C: Protected classification characteristics under California or federal law. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

D: Commercial information.Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

E: Biometric information. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

F: Internet or other similar network activity. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

G: Geolocation data. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

H: Sensory data. Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

I: Inferences drawn from other personal information.Data aggregators, advertising networks, service providers, Internet cookie data recipients, affiliates, partners, parent or subsidiary organizations None

HOW TO OPT OUT

You may opt out from marketing e-mails by following the links provided at the bottom of each email communication (typically provided via “unsubscribe” link) or by contacting customer service. See “Privacy Contact Information” below for more information. All other forms of direct marketing can be opted out by contacting customer service.

If you choose to opt out, we may still send you non-marketing e-mails, such as service notifications or other information or, if you are a business customer, we may send business related information. You may also opt-out from any SMS based direct marketing by replying “stop” to the text message.

YOUR RIGHTS TO YOUR DATA

Edit your data.
Each customer has the right to edit or change all personal data collected and stored by Mathews. Our Services allow you to edit your information instead of contacting customer service. Simply locate your profile or account on the website or App to edit your data. You must provide true, accurate, and current information about yourself, including, but not limited to, your name, date of birth, and email address. For more information, see our Terms of Use.

Remove your data.
Customers also have the right to be forgotten, meaning to have their data removed from the online store. To remove your data, simply visit the “My Account” dropdown link in the menu, scroll down, and click on the “Delete My Personal Info” link. Alternatively, you can contact customer service to request that they delete it. This will be done within 15 business days.

PRIVACY OF CHILDREN

We do not knowingly collect, maintain, or use Personal Information from anyone under thirteen (13) years of age or under the age required in your jurisdiction to use our Services (“Minimum Age”). Our website and related services are in no part directed at or intended for use by any individual under the Minimum Age.

If you learn that your child has provided us with Personal Information without your consent, you may notify us at customersupport@mathewsinc.com and request that the information be deleted. If we learn that we have collected any Personal Information from an individual under the Minimum Age, we will promptly take steps to delete the account and data.

INFORMATION RETENTION

We keep the categories of Data described above for as long as is necessary for the purposes described in this Notice or otherwise authorized by law. This generally means we will retain your personal information as long as one of the following applies:

  • Your personal information is necessary to satisfy the purpose for which we collected the information.
  • Your personal data is required to protect or defend our rights or property or to comply with applicable laws that limit actions in a particular case.

OUR COOKIE POLICY

What are Cookies?
Cookies are very small text files that are stored on your computer when you visit some websites. These small text files help us identify your computer so that we can tailor your user experience. They allow us to track your shopping cart contents and remember where you are in the order process so that even if you leave our webpage, your selected items are still in the cart when you return.

You can disable any cookies already stored on your computer, but these may stop our website from functioning properly.

Why we use them.
Cookies are used to facilitate your experience with our Services. We use cookies:

  • To remember what is in your shopping basket.
  • To remember where you are in the order process.
  • To remember that you are logged in to your account. You need to be logged in to complete an order.

We also use cookies for business and marketing purposes. At times, we use third-party service providers to analyze and track data that we use for these purposes. Such third-party service providers include:

  • Adroll
  • Google Analytics

How to Opt-Out of Unnecessary Cookies.
You can decline to have your data collected via third party tracking technologies, such as Adroll and Google Analytics, by navigating to the setting feature in your browser and declining all third-party cookies, or declining third-party cookies from specific sites, or, for mobile, limiting ad tracking or resetting the advertiser identifier via the privacy settings on their mobile device.

You cannot opt out of the use of strictly necessary cookies required for the Services to operate properly.

PRIVACY CONTACT INFORMATION

If you have any questions, concerns, or comments about our privacy policy, or if you would like to review, edit, or delete your personal information, you may contact us using the following information:

By e-mail: customerservice@mathewsinc.com

We reserve the right to make changes to this policy at any time. Any changes to this policy will be updated to this web page as they are made.

CALIFORNIA PRIVACY RIGHTS

For California Residents

The California Consumer Privacy Act (CCPA) provides California Residents specific rights concerning the collection and use of personal information. This section fully incorporates all the above-stated Privacy Policy and applies only to California residents. Your rights under the CCPA are intended to supplement the rights outlined in our Privacy Policy. Your rights are as follows:

RIGHT TO KNOW
California residents have the right to request the following information:

  1. The categories of personal information we have collected about you.
  2. The categories of sources from which personal information is collected.
  3. The business or commercial purpose for collecting or selling personal information.
  4. The categories of third parties with whom we share personal information.
  5. The specific pieces of personal information we have collected about you.

This collection of information and its respective use is detailed above in The Data We Collect and How We Use It.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within fifteen (15) days. Upon verification of your identity, we will fulfill your request.

RIGHT TO DELETE
California residents have the right to request that their personal information collected by Mathews be deleted.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within fifteen (15) days. Upon verification of your identity, we will fulfill your request.

RIGHT TO OPT-OUT
California residents have the right to opt-out of the sale or sharing of their information.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within fifteen (15) days. Upon verification of your identity, we will fulfill your request.

RIGHT TO CORRECT
California residents have the right to correct inaccurate personal information that a business has about them.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within fifteen (15) days. Upon verification of your identity, we will fulfill your request.

RIGHT TO LIMIT
California residents have the right to limit the use and disclosure of sensitive personal information collected about them.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within fifteen (15) days. Upon verification of your identity, we will fulfill your request.

RIGHT TO NON-DISCRIMINATION
California residents have to the right to non-discrimination for exercising their rights under the CCPA.

This means that We cannot deny goods or services, charge you a different price, or provide a different level or quality of goods or services just because you exercised your rights under the CCPA. However, if you refuse to provide your personal information or ask us to delete or stop sharing your personal information, and that personal information is necessary for us to provide you with goods or services, we may not be able to complete that transaction.

You can submit your request by using the following information:

By e-mail: customerservice@mathewsinc.com
Subject: California Resident CCPA Request

We may need to identify you and verify your state residency to be able to fulfill your request. You may be required to provide your email address on file with us among other information. We will acknowledge your request within thirty (30) days. Upon verification of your identity, we will fulfill your request.

THE GENERAL DATA PROTECTION REGULATION

Your Rights Under the GDPR

Under the General Data Protection Regulation (“GDPR”), Mathews is a data controller and data processor for the information we collect from you. If you are are covered by the GDPR, you have the right to access personal data we hold about you and to ask that your personal data be corrected, updated, or deleted.

Note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Services), or otherwise to pursue our legitimate business interests. Be aware that your information will be transferred outside of Europe, including to the United States.

Note that you have specific rights under the GDPR, as follows:

  • You may withdraw your previously provided consent to the processing of your personal data at any time.
  • You may object to the processing of your personal data if it is being carried out for a purpose for which you have previously provided consent.
  • You may access your specific personal data in the possession of the Services, obtain disclosure regarding certain aspects of the processing, and obtain a copy of your personal data subject to processing.
  • You may seek to have your personal data updated or corrected.
  • Under certain circumstances, you may restrict the processing of your personal data, in which case we will refrain from any processing activity other than storage.
  • You may seek to have your personal data deleted. We will honor your request to the extent that retention of your personal data is no longer necessary for the Services to fulfill its legitimate business purposes or legal or contractual record-keeping requirements.
  • You may receive a copy of your personal data in a structured, commonly-used machine readable format that may be transferred to another controller without hindrance.

What is your right to access specific information under the GDPR?

You have the right to request that the Services disclose certain information to you about our collection and use of your personal data over the past 12 months. Once we receive and confirm a verifiable request from you, we will disclose to you:

  • the categories of personal data we collected about you;
  • the categories of sources for the personal data we collected about you;
  • our business or commercial purpose for selling that personal data;
  • the categories of third parties with whom we share that personal data;
  • the specific pieces of personal data we collected about you
  • if we sold or disclosed your personal data for a business purpose, two separate lists disclosing:

How Can You Exercise Your Rights?

You may request to exercise your rights to access, correction, deletion, and data portability of your personal data by contacting us at the contact information provided below. We will endeavor to respond to your request as promptly as possible but in any event in no more than 30 days from the receipt of your verifiable request.

Mathews Archery, Inc.
919 River Rd.
Sparta, WI 54656
Email Address: customerservice@mathewsinc.com
(Subject: GDPR Request)
Telephone number: 608-269-2728

Only you may request to exercise your rights or those of your minor child, and your request must be verifiable. Your verifiable consumer request must: (i) provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal data or an authorized representative; and (ii) describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request if we cannot verify your identity or authority to make the request and confirm the personal data relates to you. We will only use personal data provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request and for no other reason. Though you do not need to create an account to make a verifiable consumer request, we consider requests made through your password-protected account sufficiently verified when the request relates to personal data associated with that specific account. If you have an account with us, we will deliver our written response to the email address associated with your account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

For requests to transfer your personal data to another entity, we will provide your personal data in a format of our choosing that is readily useable and should allow you to transmit the information without hindrance. Any disclosures we provide will only cover the twelve (12) month period preceding our receipt of your verifiable consumer request. If applicable, our response will provide the reasons we cannot comply with your request.

We will not charge you a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why and provide a cost estimate before completing your request.

We will not discriminate against you for exercising your rights.

We will not discriminate against you for exercising any of your privacy rights. Unless permitted under applicable laws, solely due to the exercise of your rights hereunder, we will not:

  • deny you goods or services;
  • charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties;
  • provide you a different level or quality of goods or services; or
  • suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal data’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time. We currently provide no such financial incentives.